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Step 1: Generate Ideas

Prompt:

“As a global sports media company, propose 3 high-impact [insert your initiative, e.g. YouTube monetisation strategies for motorsports] that are tailored for Asian audiences — especially in under-monetised or fast-growing markets.

 

Each idea should explore one or more of the following:​​

  • AI-powered fan experiences (e.g. predictive highlights, language-personalised content)

  • Immersive formats (e.g. interactive polls, watch parties with real-time commentary)

  • Alternate platform or creator partnerships (e.g. collabs with gaming streamers, TikTok stars, or regional influencers)

 

For each strategy, include:​

  1. The core idea (1–2 lines)

  2. Target country or demographic

  3. Monetisation lever (ads, sponsorships, subscriptions, commerce)

  4. AI’s role in enabling or scaling it

  5. Why this matters now"

 

Option: Use the "Deep Research" feature

Step 2: Business Value

Prompt:

“Turn [idea] into a sharp, 3-line business case that would convince the CEO, CFO, and a major sponsor to back it, focused on new revenue, audience scale, or strategic positioning.”

 

Follow-up Prompt: 

“Could this solution realistically generate at least $250,000 by year-end? To validate that trajectory, what must be true—strategically, operationally, and commercially—for it to generate at least $100,000 in new revenue or savings within the next 90 days?”

Step 3: Scenario Planning

Prompt A (Risk):

“If we delay this initiative by 6 months, what commercial, talent, or reputational risk might we face?”

 

Prompt B (Futures):

“Write two contrasting scenarios: one where this AI-driven initiative transforms how fans engage with our content; one where it stalls. What made the difference in each case?”

 

Follow-up Prompt:

“What 2 assumptions should we test in the next 30 days to de-risk this bet?”

Step 4: Design

Prompt:​

"Design a 90-day Impact Sprint:​

  • What outcome are we driving?
  • What would a win look like?

  • What constraints are in play?

  • Who needs to be involved?

  • What support do we need?"

Step 5: Messaging

Prompt:

“Rewrite this concept into a high-energy 3-minute pitch deck to energise product, sales, and content teams across the organisation. Format this into a downloadable, ready-to-use PowerPoint file (clean, minimal C-suite style)."

Step 6: Own Your Impact

Prompt:​

"Here are my responses to three questions: [insert your responses, e.g. 1. I will shift from being the fixer to being the enabler — asking better questions, not offering quick answers.​ 2. I’ll create space for my team to take the lead, especially on cross-market initiatives. 3. I need more clarity on our streaming strategy to help my team prioritise.]

 

Now, write a Personal Impact Manifesto that:​

  • Captures the leadership shift I am committing to

  • Expresses how I will enable team performance and collective progress

  • Reflects what I need to stay focused and supported

  • Clearly connects my personal leadership vision to our business priorities and outcomes

  • Write in the style of [your favourite author, e.g. Wright Thomson].

Suggested output format:​​

“In 2025, I will lead with [insert leadership value]. I’ll amplify momentum by [insert contribution], aligning my personal focus with [insert business outcome or priority]. To lead with clarity, I’ll seek [insert support]. This is how I’ll make my impact count.”

 

Follow-up Prompt:

Suggest one mindset or behaviour shift I could adopt immediately — and one way to track its ripple effect over the next 90 days.

Group Fusion 

What to Do

You’ve now got 5 individual AI solution ideas in your team. Now it’s time to build one sharp, strategic, and commercially credible group pitch.

 

Step A: Assign a scribe to prompt ChatGPT.

Step B: Standardise

Everyone gives their idea using a shared format.

 

Prompt:

"Please extract the core ideas in 5 lines that can be easily compared and combined with other pitches."

Step C: Final Polish & Pitch

 

Input the ideas as a batch prompt.

"Here are 5 individual ideas. Help us evaluate them and combine the best elements into a single, strategic, and commercially viable group pitch.

 

For each idea, identify:

  • What’s strongest about it (impact, feasibility, originality, client relevance)?

  • What overlaps or synergies exist across the ideas?

  • Which one could act as the 'core' platform to build around?

 

Then, suggest a combined pitch that solves a real business problem, delivers measurable commercial value, and could be prototyped within 12 months.

 

Finally, give it:

  • A clear product name

  • A 1-line value proposition

  • A summary of expected impact for the client, firm, and internal team."

Step D: Discuss

Read the response aloud as a group.

Step E: Pitch

Build the pitch deck.

Prompt

“Create a high-energy 3-minute pitch deck to energise product, sales, and content teams across the organisation. Format this into a downloadable, ready-to-use PowerPoint file (clean, minimal C-suite style)."

Sharpen your edge

Reach out to Personna

+65 97988021
hello@personna.me

50 Niven Rd, 
Singapore, 228398

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