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  • Writer's pictureRoger Grant

My Purpose: Leading Change for Impact

Updated: Jun 18, 2020

How does an organisation create fast business impact?

If you want a different result, everyone needs to behave differently. The change comes from the inside out. People spark off different ideas. They act fast and fail fast and build upon the bright spots. They are fun to work with even when sh*t hits the fan. They have skin in the game.

Create fast business impact in three simple steps:


Invite people to co-create a shared vision – a vision that’s so clear that it moves them to act. They have skin in the game.


Create a safe environment where people share their creative ideas. They continuously look for feedback and learn to improve. They advocate the change. 

3. DO IT

Enable people to mobilise resources to build new products, processes and systems. They act fast and fail fast. They build upon the bright spots. They don’t wait for perfect solutions.

The risk of not co-creating the shared vision first is that you end up digitising old ways of working. The organisation ends up spending their war chest, working very hard and not getting the business impact that they want.

To thrive in today’s highly competitive environment, organisations need to become great at fast change. According to research done by McKinsey & Co., 70% of change programmes fail due to employee resistance and lack of management support.

People don’t resist change, they resist being changed. 

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PERSONNA is a leadership development company focused on the people side of transformation. We hold a simple belief that everyone is an extraordinary and powerful force for positive change. When you make work personal, naturally you become a better leader.

We’re here to help people become better leaders, build highly-effective teams, and create a culture of trust & collaboration in their organisations. We provide leadership branding, leadership coaching and group experiences. If you are curious to learn more drop us an email to

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